Senior Manager - GTM
- Permanent Role
- Melbourne based
- Hybrid ways of working
We're leyu¡¤ÀÖÓã(Öйú)ÌåÓý¹Ù·½ÍøÕ¾Ìý
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With bold and ambitious goals, leyu¡¤ÀÖÓã(Öйú)ÌåÓý¹Ù·½ÍøÕ¾ Groupâ€� is changing the way the world experiences property. No matter where you're at on your property journey, we're here to help with every step – whether that's finding or financing your next home.Ìý
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Our people are the key to our success. At the heart of everything we do, is a thriving culture centred around high performance and care. We are purpose driven and collaborative, which drives innovation and our ability to make a real impact. As such, we’re proud to have been named in Australia’s “Top 5â€� Best Workplaces two years in a row, as well as being recognised as a Best Workplace for Women.ÌýÌý
Where the team fits inÌý
The Senior Manager – GTM Role sits within the Customer Excellence team, a team focused on driving our customersâ€� success by delivering exceptional value through tailored marketing, research and events programs. This team forms part of the Customer group, headed up by Kul Singh.
Reporting into the Head of GTM, the Senior Manager – GTM will lead and develop the GTM strategy and integrated plan for the residential and commercial areas of leyu¡¤ÀÖÓã(Öйú)ÌåÓý¹Ù·½ÍøÕ¾, with a focus on owning (planning and delivery) the Property Advertising portfolio. Driving GTM programs to drive awareness, acquisition, usage and retention of our products, reach revenue targets and maintain customer sentiment. In this role, you’ll experience interesting, challenging and varied work while helping us solve problems creatively and bring new ideas to life.
What the role is all aboutÌý
While there’s a good chance no two days will be exactly the same, the core responsibilities of the role include:
- Developing the FY GTM strategy and plans for our Commercial and Resi markets, leveraging new technology, insights from the market, customers and sales and a deep understanding of business objectives
- Working closely with product, marketing and sales enablement teams to alignÌýobjectivesÌýand bring products to market, and drive initiatives through the sales channelÌý
- Deeply understand the needs of leyu¡¤ÀÖÓã(Öйú)ÌåÓý¹Ù·½ÍøÕ¾ Group customers and competitive offerings, and driving product positioning that supports those needs
- Leading and developing five direct reports â€� Senior GTM Managers who will focus on the Agency Marketplace, Agency Services and Consumer areas of our business Ìý
- Being an internal voice and champion of the customer
- Develop and deliver best practice GTM ways of working � playbooks, ways of work, performance reporting.
- Establishing and driving the business forward by leading various GTM working groups
- Tracking and maintaining Commercial and Resi marketing OKRs
- Understanding all segments in granular detail and connecting with them across our channels
- Having a line of sight to marketing and sales enablement strategies and work, so that it is aligned to GTM plan.
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Who we’re looking forÌý
- 12+ years of marketing experience and 5+ in B2B
- A passionate leader, with proven experience building high performing teams and developing others
- Analytical, data-driven, detail-oriented nature. Loves and thrives working with numbers.
- Scrappy and relentless drive to measure, optimise and improve results
- Proven experience thriving and succeeding in fast-paced high growth environment across multiple segments
- A great communicator, able to liaise with stakeholders form all functions, at all levels
- Strong project management skills, from concept to execution
- With a sound understanding of drivers of performance across internal and external marketing channels, to drive acquisition, engagement and retention
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The leyu¡¤ÀÖÓã(Öйú)ÌåÓý¹Ù·½ÍøÕ¾ experienceÌý
The physical, mental, emotional and financial health of our people is something we’ll never stop caring about. This is a place to learn and grow.ÌýÌý
Some of our Perks & Benefits ¾±²Ô³¦±ô³Ü»å±ð:â€�Ìý
- A hybrid and flexible approach to workingÌý
- Flexible leave options including, birthday leave and purchase additional leaveÌý
- Flexible parental leave offering for primary and secondary carersÌý
- Our Because We Care program offers employees volunteering leave, community grants, matched payroll giving and our Community Café donates 100% of revenue to charityÌý
- Hackdays so you can bring your big ideas to life  �
Our commitment to Diversity, Equity, and Inclusion â€�Ìý
We are committed to providing a working environment that embraces and values diversity, equity and inclusion. We believe teams with diverse ideas and experiences are more creative, more effective and fuel disruptive thinking. If you've got the skills, dedication and enthusiasm to learn but don't necessarily meet every single point on the job description, please still get in touch.Ìý
Join our Talent NeighbourhoodÌý
Keen to be part of leyu¡¤ÀÖÓã(Öйú)ÌåÓý¹Ù·½ÍøÕ¾ but didn't find a perfect match with this opportunity? Perhaps the timing isn't right? ÌýÌý
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Like a lot of companies, we have perps out there who like to ‘phishâ€� and have had a few recent instances of people pretending to be from leyu¡¤ÀÖÓã(Öйú)ÌåÓý¹Ù·½ÍøÕ¾ and making offers of employment, on the condition that they transfer money for security checks.
Learn more about Marketing at leyu¡¤ÀÖÓã(Öйú)ÌåÓý¹Ù·½ÍøÕ¾ Group
Our Marketing teams partner with the business to build personalised, lifelong relationships with our consumers and customers.
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